VSTR Blog
Food Labeling Isn’t Enough – Consumers Need More: How Digital Displays Can Enhance Transparency & Customer Engagement
Let's face it, food labels can be confusing. Those tiny boxes crammed with ingredients, percentages, and tiny fonts can leave even the most informed shopper feeling overwhelmed. And with growing concerns about health and wellness, consumers are demanding more...
The New Consumer: Health-Conscious, Skeptical, and in Control
The grocery store aisle is no longer just a place to grab a box of cereal or a gallon of milk. It's a battleground for consumer trust, a testing ground for transparency, and a proving ground for brands that truly understand the needs of today's shopper. Forget the old...
RFK’s War on Ultra-Processed Foods: How Grocery Stores & Brands Must Adapt to Survive
Robert F. Kennedy Jr.’s confirmation as Secretary of Health and Human Services (HHS) is set to shake the grocery industry to its core. A long-time critic of ultra-processed foods, RFK has promised to bring the U.S. food system in line with European standards—where...
What is VSTR Media?
VSTR Media is a digital signage and interactive kiosk network designed to empower businesses, particularly in the retail and grocery sectors. With a focus on enhancing customer engagement, streamlining communication, and driving additional revenue through advertising,...